Job Summary
Hours: Monday - Friday, 1st Shift (EST) Summary: Responsible for assisting in the development of Xfinity.com merchandising strategies that will maximize revenue, meet eCommerce sales targets for Mobile, Internet, and Entertainment products, and create great customer experiences. Responsible for building strategies around offers while maintaining informational content about all products in residential product portfolio. Focus on Mobile and Entertainment products including the pre-paid NOW portfolio. Responsible for creating personalization strategies to speak to specific audiences, including existing Xfinity customer base, to grow revenue amongst existing bases.Job Description
Core Responsibilities
- Lead the execution of site merchandising to support eCommerce sales. Assist in the development of strategy for eCommerce sales and merchandising. Merchandising campaigns include selling main lines of business (Internet, Video, Home Phone, Home Security, Xfinity Mobile) and add-ons.
- Create personalized merchandising experience for upsell and cross-sell to existing customer base.
- Plan and execute Entertainment promotions, such as launches of new TV packages or sports and premium network add-ons. Support streaming entertainment business with focus on StreamSaver and NOW pre-paid and post-paid portfolios.
- Plan and execute Mobile promotions such as new mobile device offers, mobile service and converged offers, and holiday campaigns.
- Support go-to-market product launches, A/B testing, and disseminating critical information for customers.
- Manage tight timelines and multiple stakeholders for campaign launches. The process includes submitting creative briefs/intake requests, working through creative development process, working with implementation partners, performing quality assurance, and optimizing the conversion funnel; will need to exercise judgement and escalate any blockers to on-time launch.
- Manage launch of New Channel / Existing Channel updates/ Quick Checkout (Pay-per-view events, SVODS, Premiums, IPNs, etc.) in the buyflow.
- Partner with eCommerce Optimization team to develop reports on funnel analysis and insights, identifying opportunities for merchandising improvement and optimization.
- Partner with Comcast Analytics team, Quantum Metric and Adobe, utilizing analysis tools such as dashboards, heat maps, click tracking, replay functions, and more to discover learnings and create better customer experiences. Staying close to the data, numbers and performance is critical to success.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent and punctual attendance. Working nights and/or weekends is not a regular occurrence but must be flexible to work night and weekends as necessary.
- Other duties and responsibilities as assigned.
- This position is ineligible for visa sponsorship. To be considered for this role, you must be legally authorized to work in the United States and not require sponsorship for employment now or in the future.
Preferred Skills:
- Adobe Analytics, Nice to Have
- Smart Sheets, Nice to Have
- Jira, Nice to Have
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Respect and promote inclusion & diversity.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer:
- This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is an EOE/Veterans/Disabled/LGBT employer.
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Skills:
Customer Experience (CX); Cross-Functional Work; Campaign Development; Website Merchandising; Communication; Campaign Execution; eCommerce Marketing
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
2-5 Years