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Senior Display Strategist
at Red Ventures LLC
Charlotte, NC

Senior Display Strategist
at Red Ventures LLC
Charlotte, NC

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Description



Charlotte, NC

Senior Display Strategist

We are looking for a display marketing expert who will help us oversee the strategy and execution for display advertising for our partnerships. We are aggressively growing our display advertising teams to support our strategic partnerships, and this position will work closely with cross-functional teams to ensure optimized campaigns that will drive core business growth objectives. Our interview process is designed to determine the right team placement for our candidates as we are looking for talent across a variety of different teams.

Role & Responsibilities:

  • Manage the development, setup, execution and optimization of all performance advertising campaigns, working with various internal and external teams for continuous alignment.
  • Collaborate with paid media teams, partner teams and vendors to implement and oversee digital ad campaigns.
  • Manage the trafficking, set-up, QA, and creative assets for campaign launches
  • Maintain a strong relationship with 3rd party ad serving partners, staying abreast on the latest trafficking solutions and certification processes
  • Analyze and provide reporting on ad campaign performance daily

What we are looking for:

  • 3-5 years of experience in ad operations and trafficking with a strong understanding of implementation factors, quality assurance best practices and legal standards
  • Experience with a variety of buy types across display from managed services with ad networks to executing within DSPs or ad servers (The Trade Desk, Sizmek, Media Math, Beeswax, etc.), experience with PMP deals a plus.
  • Strong technical mindset; ability to carry technical conversations with our data science and engineering teams
  • Solid interpersonal skills and the ability to apply them externally, internally, and at all levels.
  • Desire to work in a fast-paced, hands-on environment
  • Can lead as well as function as part of a team
  • Sense of humor

About Red Ventures:

Red Ventures is a multi-billion-dollar portfolio of digital companies that specializes in bringing consumers and brands together. Through bespoke technology, integrated digital commerce and sales, distinguished partnerships, data science, and original content from the companys proprietary brands and marketplaces, Red Ventures provides better end-to-end consumer experiences throughout the buying cycle. Headquartered in the Charlotte metro area, Red Ventures has more than 3,600 employees globally in offices across the US, UK, and Brazil.

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