We are seeking a creative partner to produce a compelling launch video introducing the new visual identity for a historic indoor track & field series for girls and women, now entering its 50th season. This program celebrates decades of athletic achievement and educational scholarships, inspiring a strong sense of personal growth and community.

Project Scope:

• Produce a visually engaging video chronicling the evolution of the program's logo across four distinct eras over 50 years.

• Highlight the significance of the newly designed 50th Anniversary logo and visual identity system, which reflects a modern, empowering, and inclusive brand aligned with the program's values.

• The video will serve as the key marketing asset to generate excitement and engagement for the upcoming milestone season launch.

Objectives:

• Deliver a polished, finalized video by September 12, 2025 (hard deadline).

• Showcase the new 50th Anniversary branding with a fresh, modern, and inspiring tone.

• Celebrate the program's legacy, emphasizing athleticism, empowerment, scholarship opportunities, and community impact.

• Build anticipation and buzz ahead of the season launch on September 17, 2025, incorporating the campaign messaging "Ready. Set. Dream."

• Blend modern design with nostalgic elements to evoke the rich history of the Games.

Video Content Requirements:

• Visual timeline and montage illustrating logo evolution from the original through the current and new identity.

• Use of archival assets including program covers, photos, and historic footage.

• Integration of pre-recorded speeches and campaign content to articulate the program's mission and impact.

• Tone should be uplifting, inspiring, and celebratory.

Design & Tone:

• Modern yet nostalgic, reflecting both legacy and forward-looking optimism.

• Empowering and inclusive, celebrating the strength and spirit of the athletes.

Provided Assets:

• Brand book with new visual identity guidelines (logos, color palette, typography).

• Digitized archival photos and program covers.

• Archival video footage (in progress).

• Recent season photo and media archive.

The target hiring compensation range for this role is $55.00 to $60.00 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! 

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.