Job Summary:
Responsible for the operations and financial performance of optometry and of optical retail stores in an assigned service area, including Optometrists, Accountable for member rating of stores, eyeglass turn around time, eyeglass redo rates (optician and optometrist controlled), Rx capture rate, Vision Services revenue, sales volume and overall profitability. Develops Optical Store eyewear sales strategy to meet organizational goals and business objectives.

Essential Responsibilities:

This level is the second level of a four (4) level job family hierarchy. It satisfies at least two of the following three requirements: 1) responsible for a service area with greater than $15 million in annual revenues, including prepaid dues and over-the-counter retail revenues, 2) administrative staff responsibilities of greater than fifty (50) staff size, 3) five (5) or more locations.

Responsible for the operational and financial performance of optometry and the optical stores in an assigned area.

Accountable for member rating of stores, eyeglass turnaround time and redo rates (optician and optometrist controlled), Rx capture rate, vision services revenue, sales volume and overall profitability.

Develop eyewear sales strategy to meet organizational goals and business objectives.

Ensures that financial revenue and expense targets are met.

Ensure that operations are meeting the needs of the member in an efficient, timely and courteous manner.

In tandem with the Merchandising Manager, develop a merchandising strategy ensure that overall store look (arrangement and design of inside and outside displays) reflects positively on the organization and supports the image of a provider of quality products and services.

Hires, coaches, motivates, disciplines and terminates staff, as required, to sustain effective operations and to meet member needs.

Ensure that training for opticians, contact lens fitters and other staff is ongoing in member service techniques and product sales.

Develop good relationships with members, service area management, providers and others as appropriate.

Work with Managing OD on a daily basis to ensure integration of OD, Optician and staff operations.

Basic Qualifications: Experience

Minimum five (5) years of management experience in a retail environment.

Education

High School Diploma or General Education Development (GED) required.

License, Certification, Registration

Additional Requirements:

Demonstrated ability to manage change and improve performance.
Comprehensive knowledge of optical management, including operational and capital budgeting.
Strong knowledge of medical office management required.
Retail experience, including familiarity with staff motivation, merchandising and store operations.
Excellent interpersonal, communication and presentation skills.
Must be able to work in a Labor/Management Partnership environment.

Preferred Qualifications:

Ophthalmology management experience preferred.
Bachelors degree in business administration or related field preferred.