Our client, a national retailer based in Katy, TX, has an immediate need for a full-time CRM Marketing Strategist to help grow their customer marketing function. This full-time, onsite position comes with salary and full benefits.

The ideal CRM Marketing Strategist will drive a portfolio of customer-related projects, collaborate with leadership to set customer experience direction, vision, and priorities, develop roadmaps and drive strategy of customer related programs.

CRM Marketing Strategist Responsibilities:

• Develop strategies for lifecycle, triggered, and personalized customer-facing owned channel communication using segmentation and predictive modeling to drive personalization, customer engagement and relevancy
• Drive cross-functional collaboration across the Customer Operating Team to ensure the advancement of customer strategies and objectives
• Manage implementation of winning strategies from agile POD team
• Create and manage customer program updates (i.e., CRM measurement tracking, Customer Quarterly Business Reviews)
• Lead all phases of CRM engagements including goal setting, campaign planning/testing, launch strategy, and ongoing marketing optimization
• Consistently measure, monitor, evaluate, and refine 1:1/CRM programs to maximize incremental revenue and profit

CRM Marketing Strategist Requirements:

• 5+ years of experience in CRM, Marketing Strategy, Loyalty
• 3-5 years of experience managing large and complex retention marketing campaigns across owned channels (email, SMS/MMS, app push, and direct mail)
• Experience developing advanced CRM strategies, building customer experiences and journeys across multiple channels, and devising content and solutions tailored to address customer opportunities
• Experience analyzing data and creating insights that translate into customer strategy
• Retail marketing experience is a plus (but not a must)

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:

Email your resume in Word to:

austin.callaway@jobalert.creativecircle.com
**Please do NOT change the email subject line in any way. You must keep the JobID: : AC22-1859486 -- in the email subject line for your application to be considered.***

Austin Callaway - Senior Recruiter

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.



This job was first posted by Creative Circle on 07/11/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.

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